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Beat Online Competition with Help Desk

April 24, 2013

How is your e-business coming along? I understand how frustrating it is to see your online business slowly pick up momentum. I’ve been there! I also wondered how long it will take me to find the success I worked so hard to attain. Eventually, I made it! You also have to realize that all good things come to those who wait. Just recall ‘The Tortoise and the Hare’ from Aesop’s Fables. It is a classic tale which narrates a race between two animals with different abilities. To everyone’s surprise, the slow-moving tortoise overcame the faster opponent. You too can get ahead of your competitors by strategically planning your success.

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Help desk is a significant technology investment that you should consider. It allows you to take advantage of an opportunity provided by customers who want better customer service.

The success of your e-commerce website depends solely on your ability to be far-sighted. You have to understand your business will evolve gradually. It will go through various stages that will require you to embrace different challenges. You will be required to look for unique skills and assets that will help your e-business develop. At all times, keeps your eyes and ears open for huge opportunities and initiatives that will help you achieve rapid growth. You should consider integrating live chat support on your website. It is an online CRM application that provides the foundation for growth.

Why should you use live chat support? Recent studies have shown that customers are not satisfied with the current level of customer support that they have experienced with businesses. You should use this web-based tool to satisfy customers that are looking for improved customer service. It will help you create a sustainable competitive advantage in the market without breaking the bank. It is a major technology investment that you will be glad you made! Help desk connects customer service representatives (CSRs) to website visitors so as to deliver various customer support functions in real-time.

Once you sign up, your webmaster gets access to the HTML code. It takes no more than five minutes to install the chat API. You can also change the default colors and logo to match the logo and theme colors of your online business. In this manner, the chat API seamlessly assimilates with the rest of the e-commerce website. Upon entering your virtual store, CSRs individually greet every browser. This welcome greeting builds a customers’ confidence that they have ventured into a legitimate online store. It also lets them know they can access that chat API whenever they need assistance.

You can also choose where you wish to display help desk on your website. There is no hard and fast rule! Some e-business owners place it in the ‘Customer Service’ webpage. Others strategically situate in the ‘Contact Us’ box near the product description.  We can help you decide where you should place it for maximum effectiveness. A prospective customer can click to live chat when they wish to overcome a stumbling block. CSRs give undivided attention to every website visitor. They are trained to live chat about product features and company policies. They can remove quandaries related to shipping and handling as well as explain how to take advantage of promotions.

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